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Choosing A Domain Name? Make Sure You Keep The Following Things In Mind!


How to Choose a Website Domain Name


So, you’re ready to launch your website? We’re sure you are excited about it. You probably already have a clear idea about how it should look. But what about a domain name? Have you chosen it?


How to Choose a website domian name


If you have not decided about your domain name yet, the folks at Hosting Tribunal have put together the infographic below that will help you to make a good choice. Remember that a domain name is the face of your online business, so picking the wrong one will be disastrous.


Pick a name which will represent your niche

Your domain name should not only describe what your website is all about but also match with your brand’s niche. For example, if you own a footwear store, choosing is far better than You’re getting the drift, right?

Daria Tokareva, chief SEO strategist from Seologist states the following: "Keywords in a domain name are still a ranking signal for Google." Even though to Google, direct match domains are less important, it still considers domain names when deciding on the relevance of your brand to a particular search. (Think ToysRus) Add keywords to your domain to get an additional advantage over your competitors in Organic Search.



A domain name should be easy to remember. Thus, it is highly recommended to choose one that is easy to remember and spell. Slangs and multiple words can be confusing and you might lose the potential customers.


Keep it as short as possible

Keep your domain name short and simple.  For instance, is much crispier and easier to remember than to


Don’t use hyphens, numbers, or special characters

Simplicity is elegance. Thus, it is highly recommended to avoid using numbers, dashes, or any special characters. People would frequently misspell your domain name, and sometimes even switch to your competitor because it has an easy-to-remember URL.


Don’t use copyrighted or trademarked names

Last but not the least, you must pick an original domain name for your business. The last thing you want is getting sued for using copyrighted and trademarked names.

So, before finalizing the website registration, it is highly recommended to conduct thorough research and see if the desired name has been protected.


Domain Facts Infographic

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Domain Name Facts

Author - Nick Galov -

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